Marketing Strategy
Each month at Builder Town Hall, we are fortunate to be joined by distinguished professionals from across the industry to learn more about how we can forge a path to greatness. This past month, we were joined by the President...
How a Quality Marketing Strategy Will Keep You Afloat It’s no secret that we are experiencing a market cooldown/correction. Sales are decreasing, interest rates are rising, and buyers are hesitant about buying a new home. Home builders typically look at...
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2023 NAHB IBS Webinar PowerPoint_MOliver_ModernMarketer_11-24 copy
Have you noticed a slowdown in foot traffic? Fewer leads spending time on your website? How about a decrease in overall sales conversions? Don’t worry. You’re not alone. According to recent Google Trends, searches for “new homes” and “homes for...
The only thing constant is change, but somehow we as humans are so brutally resistant to it. From changing our hairstyle to changing what brand of hand soap we use, small changes in our lives can cause big...
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