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How to Attain and Maintain a Creative Marketing Strategy: May 2024 BTH Recap

  In the buzz of today’s busy market, adding fun to your marketing can be the key to setting your brand apart. From a dash of humor to a pinch of warmth to a sprinkle of humanity, a creative mindset...

Unleashing the Power of ChatGPT: Feb2024 BTH Recap

  As the digital landscape continues to evolve, harnessing the power of AI-driven tools like ChatGPT has become essential to marketing success. Whether you’re a seasoned user or just getting started, navigating the nuances of conversational AI can be both...

10 SEO Best Practices for Improving Your Website’s Google Rankings

Let’s face it, most of us never browse past page 2 of Google search results. We typically find what we are looking for on the first or second page or initiate a new search with slightly modified terms. This is...

8 Key Takeaways from the August Builder Town Hall (Part I)

  The August Builder Town Hall event was a smashing success. We shared valuable tips, strategies, and best practices with our builder community – ones you can implement immediately to boost sales and improve customer satisfaction. The Summer Camp theme...

7 FANtastic Facebook Ad Optimization Tips for Home Builders

  Love it or hate it, Facebook plays a huge part in today’s marketing and advertising. So much, so it is typically ranked either the number one or two of the highest volume website traffic sources on our clients Google...

Six Lessons Learned From Hosting a FANtastic Virtual Event – Part I

  We hosted a Home Builder Growth Virtual Summit in November, all online, specifically to help home builders who are looking for ideas, support, and solutions during the COVID economy. Because this style of event is becoming more common —...

Introducing the New Google Analytics

Small businesses around the world use Google Analytics to measure and analyze website performance. Google Analytics has helped countless business owners refine website content, measure conversions, and scrutinize marketing channel performance. On October 14th, Google announced major changes to make...

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The Modern Marketer PowerPoint Slides

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The Market According to Meredith: Sept 2024 BTH Recap Part 1

Have you noticed a slowdown in foot traffic? Fewer leads spending time on your website? How about a decrease in overall sales conversions?  Don’t worry. You’re not alone.  According to recent Google Trends, searches for “new homes” and “homes for...

Future-Proof FAQ Forum: June 2024 BTH Recap

    The only thing constant is change, but somehow we as humans are so brutally resistant to it. From changing our hairstyle to changing what brand of hand soap we use, small changes in our lives can cause big...

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