Our Blog

website traffic

Blogging
hand drawn home and idea cloud

25 Topic Ideas For Your Homebuilder Blog

Having an active blog on your homebuilder site is a great way to drive organic traffic. Organic traffic consists of people who are looking for information available on your site. And many of these people may bookmark your website for...

Analytics
Computer with charts and analytics

Review Your 2018 Google Analytics With These 4 Tips

As you begin 2019, don’t forget to take time to review your 2018 Google Analytics. Why? Doing so can help you gauge the performance of your website last year and give you insights into customer behavior. Using the following four...

Website Design

Prepare Now for January Website Traffic

Every home builder experiences a slowdown in website traffic between September and December. At times, the slowdown can even begin in the middle of August. Back-to-school efforts by families and the holiday rush season often place buying a home as...

Digital Marketing

Our Top Three Digital Marketing Articles | November 14

In this week’s round up of digital marketing articles, I’m covering some new changes to Google Search Console that might allow for easier tracking of subdomains and subpaths, a review of the new Facebook Portal, and how small tweaks to...

Technology

Google Maps API No Longer Free

Beginning in June of this year, Google changed the structure for their Maps API. This has significantly impacted our clients that have maps on their websites. The increase was ridiculously high, over 1,400 percent, and many homebuilders are now seeing...

Apps

Website Wednesdays | Driving Website Traffic

Happy Wednesday – it’s time for another Website Wednesday! Meredith hosts a Facebook Live most Wednesdays at 1pm Eastern here. This week she’s talking all about how to drive more traffic to your website. Relevant and important for all businesses!...

Home Builder Marketing & Sales

Click Power: Building Block #4 – Measure Results

This week week we’re discussing Building Block #5 in The Click Power System™ – measuring results. Building Block #1 is your website, Building Block #2 is driving traffic to your website, Building Block #3 is online lead follow-up, and Building Block #4 is the...

Home Builder Marketing & Sales

Click Power: Building Block #3 – Online Lead Follow-Up

We’re back this week to discuss Building Block #3 in The Click Power System™ – Online Lead Follow-Up. Building Block #1 is your website and Building Block #2 is driving traffic to your website. Now that you have a WOW website and a...

Apps

Website Wednesdays | Website Page Views

It’s time for another Website Wednesdays! You might know that Meredith hosts a Facebook Live most Wednesdays at 1pm Eastern here. She’s started a new series called Website Wednesdays. Last week was all about Calls to Action. This week she’s...

Home Builder Marketing & Sales

Click Power: Building Block #2 – Drive Traffic

If you’ve been following along the last couple of weeks, you know we’ve been chatting about  The Click Power System™. It’s a roadmap to a successful sales and marketing strategy and it covers 5 building blocks for success. We’ve also discussed...

Just Ask Meredith Blog

Sales and marketing advice, tips, and strategies for home builders.

August Marketing Pro of the Month Pat Sommer

How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...

FANtastic Marketing Example—GoDaddy

You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...

Housing Upgrades Millennials Don’t Care For

Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...

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