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Social Media

Social Media

Toolbox Tuesday | The Difference Between Facebook Boosted Posts & Facebook Ads

If you’ve spent any time marketing on Facebook you’ve seen the options for a boosted or sponsored post and an ad. At first glance, they sort of seem like the same thing and that may have you a little confused....

Apps

What’s ‘Appening Wednesdays | Meet Edgar

We’ve gone LIVE, Facebook Live that is, for the What’s ‘Appening Wednesday videos. You can catch Meredith Live on Facebook most Wednesdays at 1 pm Eastern at https://www.facebook.com/meredith.oliver. The following Wednesday we’ll post the video here in case you missed the live...

Home Builder Marketing & Sales

Five Social Media Tips for Homebuilders

Social media is one of the best ways to reach potential home buyers. Facebook alone has millions of users. Effective social media posts help drive the right people to your website, and ultimately to taking a tour and, hopefully, buying...

Search Engine Marketing (SEM)

Don’t Trust These SEO Myths

At some point you learned that SEO is important for getting your business noticed online. Maybe you’ve even learned some of the basics about keywords and organic growth. But it’s more than you want to take on and you don’t...

Content Marketing

Getting Started with a Social Media Posting Schedule

Social media is one of those things that you know you SHOULD have–but it seems like such a chore. As someone who is on a LOT of social media channels, I can understand where you’re coming from. It does get...

Content Marketing

Instagram Marketing Tips for Realtors

Can I just start out by saying that I love Instagram? If you aren’t already following me, I can be found right here. Of course, Instagram isn’t just great for personal use–it can also be a great tool for businesses....

Content Marketing

How to Write Social Media Headlines That Drive Traffic

Headlines are the most important part of your social media activity. Without headlines, businesses have no way of capturing the attention of online users. Compelling headlines lead to increased engagement and better marketing results. Click To Tweet In addition, most...

Just Ask Meredith Blog

Sales and marketing advice, tips, and strategies for home builders.

August Marketing Pro of the Month Pat Sommer

How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...

FANtastic Marketing Example—GoDaddy

You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...

Housing Upgrades Millennials Don’t Care For

Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...

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