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Home Builder Marketing & Sales

FANtastic Selling Tips

Guest Post | 3 Mental and Emotional Keys to Your Sales Success

  This week we have Jeff Shore as our #ThoughtfulThursday contributor discussing 3 mental and emotional keys to your sales success. Great salespeople must be outgoing, creative, relational, and caring but also detail-oriented, analytical, and well-organized. That’s a high order. Jeff...

FANtastic Marketing Tips

FANtastic Selling Keynote for the Birmingham, AL Sales and Marketing Council

Watch Meredith present her FANtastic Selling Keynote for the Birmingham, AL Sales and Marketing Council at the Home Builders Association. FANtastic selling is when the FANs come first and everything you do is to their benefit and for their protection. Brilliant,...

Home Builder Marketing & Sales

Click Power: Building Block #4 – Measure Results

This week week we’re discussing Building Block #5 in The Click Power System™ – measuring results. Building Block #1 is your website, Building Block #2 is driving traffic to your website, Building Block #3 is online lead follow-up, and Building Block #4 is the...

Home Builder Marketing & Sales

Toolbox Tuesday | Sagamore Homes Launches New Website

Sagamore Homes has a tradition of exceptional home design in upscale neighborhoods. Founder Tripp Bunker has brought together a team of talented craftsmen and management specialists focused on providing home buyers quality construction and incredible value in the Triad area...

Home Builder Marketing & Sales

Click Power: Building Block #4 – The Marriage of Online and Onsite

This week week we’re discussing Building Block #4 in The Click Power System™ – the marriage of online and onsite. Building Block #1 is your website, Building Block #2 is driving traffic to your website, and Building Block #3 is online lead follow-up. Building...

Content Marketing

Guest Post | Make Your Marketing An Experience Not An Ad

This week we have Graeme Newell from 602 communications speaking on how to make your marketing an experience and not an ad. As he shares, every once in awhile you see an ad that really moves you and you plug into...

Technology

Toolbox Tuesday | Difference Between Virtual Reality and Augmented Reality

Technology is changing the way people interact with the world. Augmented reality and virtual reality enable people to experience the world in completely new ways – and they’re changing the way people buy homes. At this year’s International Builders’ Show,...

Home Builder Marketing & Sales

Click Power: Building Block #3 – Online Lead Follow-Up

We’re back this week to discuss Building Block #3 in The Click Power System™ – Online Lead Follow-Up. Building Block #1 is your website and Building Block #2 is driving traffic to your website. Now that you have a WOW website and a...

FANtastic Selling Tips

Guest Blog | The 4 C’s of Increasing Sales

I’m happy to welcome Thomas Miller, from Leaders Building Leaders, on the blog for today’s edition of #ThoughtfulThursdays. He’s sharing the 4 C’s of increasing your sales. He personally uses these tips to increase his sales leadership. As he mentions,...

Home Builder Marketing & Sales

Click Power: Building Block #2 – Drive Traffic

If you’ve been following along the last couple of weeks, you know we’ve been chatting about  The Click Power System™. It’s a roadmap to a successful sales and marketing strategy and it covers 5 building blocks for success. We’ve also discussed...

Just Ask Meredith Blog

Sales and marketing advice, tips, and strategies for home builders.

August Marketing Pro of the Month Pat Sommer

How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...

FANtastic Marketing Example—GoDaddy

You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...

Housing Upgrades Millennials Don’t Care For

Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...

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