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Home Builder Marketing & Sales

Digital Marketing

Google AdWords is now Google Ads

Google AdWords has officially changed to Google Ads. With that change comes new features as well as the loss of some of the old features. Everyone must convert to the new interface if they want to continue to use this...

Content Marketing

Guest Post | Why Word Of Mouth Is The Key To Growing Your Real Estate Business

  Want to grow your real estate business? Sure you do! Most of us are continually looking for new ways to market our business that sometimes we overlook the most obvious and simple strategies. Today’s guest blog features Jay Baer,...

Website Design

New Home Builder Websites Launched – The Jim Allen Group

Meredith Communications is pleased to announce that it has partnered with the Jim Allen Group again to launch two brand new websites. The new sites represent two new neighborhoods that the Jim Allen Group represents on behalf of the builders....

Guest Blogs

Guest Post | Listen First and Talk Later: Three Persuasive Steps to Earn Trust

This week we have Michael Barbera, chief behavioral officer at Clicksuasion Labs, on the blog! He’s sharing his three tips to earn trust with your prospective clients. We have such a short time to make a great impression with leads...

Digital Marketing

Our Top 3 Digital Marketing Articles | Week of September 10

I’m back this week with another three digital marketing articles that I’ve read this past week. As I’ve mentioned before staying up to date on the latest news can be overwhelming – which is why I wanted to share these...

Guest Blogs

Guest Post | Great Marketing Is About Telling Your Story

We’re so happy to have Mollie Elkman from Group Two on the blog today! Group Two is known as “THE Ad Agency For Home Builders” and we couldn’t agree more. We’ve had the chance to partner with Group Two and it’s always...

Guest Blogs

Do You Have an Underperforming Community?

This week we have Kathy Tucker from New Home Solutions on the blog discussing 6 reasons why sales are slow and how to determine what’s causing the issue if you have an underperforming community. A great read for home builders!...

Apps

LifeStyle Home Builders Launches New Website

Meredith Communications has launched a new website for LifeStyle Home Builders. The new site was designed to highlight the motto of the company: “Let’s Build Something Beautiful Together.” The site offers both visually stimulating and informational content. The website features...

Home Builder Marketing & Sales

Client Profile: 21st Century Building Expo and Conference

21st Century Building Expo and Conference (21CBEC) in Charlotte is one of the biggest events in the Southeast for the home building industry. Featuring over 170 different booths and 45 different seminars over the three-day show, this conference is a...

Home Builder Marketing & Sales

Homes.com Launches New Website

Homes.com launched a new website with cool new features! Check out this excerpt from the press release, then head on over to their website to learn more! “Homes.com launched a completely new website with a series of industry-first features that make...

Just Ask Meredith Blog

Sales and marketing advice, tips, and strategies for home builders.

August Marketing Pro of the Month Pat Sommer

How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...

FANtastic Marketing Example—GoDaddy

You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...

Housing Upgrades Millennials Don’t Care For

Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...

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