Written specifically for the new home building and residential real estate industry, Click Power is a comprehensive, digital marketing how-to guide that will help you sell more homes and make more money. Learn how-to develop a WOW website, how to expand your digital footprint with search engine optimization and social media, and how to convert more online leads to sales. In Click Power, home building industry expert and digital marketing guru Meredith Oliver, guides you step-by-step through the sometimes overwhelming maze of web marketing and shows you how to optimize your potential online. The book explains the necessary tools of the trade, and gives you the building blocks for success in areas such as:
If you want to sell more homes and grow your business, Click Power is the answer. Click Power is one of the best-selling books every year at the National Association of Home Builders International Builders Show. It is the ultimate go-to guide for home builders who want to drive more traffic, leads, and sales with Internet marketing.
LOOK INSIDE! Table of Contents and Chapter One
Sales and marketing advice, tips, and strategies for home builders.
How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...
You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...
Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...
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