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    Search Engine Optimization (SEO)

    Let Search Engines Know How to Find Your Website

    The whole point of having a website is to attract visitors who will, hopefully, become customers or view/click ads on a monetized blog. Before you spend a lot of time flushing out all the details on your site, you need...

    Search Engine Optimization (SEO)

    The Importance of Categories and Tags for SEO

    If you do any kind of blogging on your website, you’ve probably come across the terms ‘categories’ and ‘tags’. If you’re like most people you may not be sure what these are or how to use them correctly to maximize...

    Website Design

    How Do I Use Categories and Tags in WordPress

    When setting up your WordPress site, one of the things you should be thinking about and building in is the categories and tags you want to use. You can always add more later, but having an idea at the beginning...

    Website Design

    New Website Profile: Keystone Homes of Arizona

    Reaching your ideal customers can be harder than ever before. With so many ways to deliver marketing messages, it’s not always clear what works in marketing for today’s custom home builders. Keystone Homes has a new website that overcomes these...

    Digital Marketing

    Should I Share Third Party Content on Facebook?

    As you’re growing your businesses and working to develop an online presence for your brand, you’ve likely noticed that many of your competitors and affiliated businesses share content produced by others on their social media pages. It’s probably got you...

    Blogging

    Top 5 Things You Should Do for Your New WordPress Website

    Your website is the face of your business. Before you undertake a redesign or new WordPress website, there are five things you should do (or make sure your website company does for you) to set up a WordPress website. 1....

    Home Builder Marketing & Sales

    New Website Profile: C.O.D. Home Services

    Home building companies need websites that have the features to effectively market and grow their businesses. C.O.D. Home Services has accomplished these and other business goals with their new website designed by Meredith Communications. Like other home builders that Meredith...

    Home Builder Marketing & Sales

    New Website Profile: M & J Homes

    M & J Homes has a new website that’s helping them reach a larger audience and generate more revenue for their home design and construction business. Since 2013, M & J Homes has delivered custom homes that give their clients...

    Content Marketing

    Three Ways to Make Your Content More Noticeable

    We all hate to be ignored in the internet realm. The trouble is that there is just so much out there, it’s hard to stand out. This is especially true of our content. I mean, we’re not just putting stuff...

    Content Marketing

    Visual Social Media is the New Black

    Everyone has a little bit of black in his or her closet. From the little black dress to your go-to black slacks, the color is classic and always ready to go. What if I told you that when it comes...

    Archives

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    Just Ask Meredith Blog

    Sales and marketing advice, tips, and strategies for home builders.

    August Marketing Pro of the Month Pat Sommer

    How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...

    FANtastic Marketing Example—GoDaddy

    You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...

    Housing Upgrades Millennials Don’t Care For

    Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...

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