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It’s time for Website Wednesdays! If you’ve been following along, you probably know that previously Meredith was doing What’s ‘Appening Wednesdays. But starting today, we’ve switched gears to Website Wednesdays. Learn all the tips and tricks for what your website...
A blog is a great way to keep the content on your site fresh and connect with interested home buyers. Maybe you’ve been reluctant to start – or you’ve started and then stopped – because managing a blog seems overwhelming....
I previously discussed The Click Power System™. It’s a roadmap to a successful sales and marketing strategy that highlights five building blocks for success. The first – your website – is the foundation and most important element of your web marketing strategy....
It’s time for another What’s ‘Appening Wednesday! You can watch Meredith live on Facebook most Wednesdays at 1pm Eastern here. And the following Wednesday we’ll post the video here in case you missed the live version! Starting next week, we’ll...
SEO management tools are big business. Some, like Google Search Console, are free to use while others need to be considered a line item on your budget. Besides cost, there are other things to consider when determining which SEO management...
Online marketing. What is it? When I use the term online marketing, I refer to the process of marketing your homes online. It is critical to understand that having a website is not the same as online marketing. Your website...
This week for our #ThoughtfulThursday column, Thaïs Cuffy, Marketing Manager for Lasso Data Systems is sharing a great strategy to developing a content strategy for your business. Whether you’re on one platform or many, these tips are bound to help...
We’re back with another edition of What’s ‘Appening Wednesday! You can watch Meredith live on Facebook most Wednesdays at 1pm Eastern here. And the following Wednesday we’ll post the video here in case you missed the live version! In this...
As you’re looking at your competitors’ social media accounts, do you wonder how they’ve managed to attract so many followers while you feel like you’re struggling for every single one? You’re not alone! Social media is critical to creating a...
Thanks to Wendy Gates Corbett for joining us for this week’s #ThoughtfulThursday guest column! Wendy is a speaker and presentation consultant and she’s sharing with us 3 ways to rock your presentation – from content to slides, to engaging your audience. Wendy...
Sales and marketing advice, tips, and strategies for home builders.
How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...
You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...
Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...
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