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Branding

Meredith Communications Launches New Site for Pacific Lifestyle Homes

Smart. Local. Livable. This tagline perfectly sums up Pacific Lifestyle Homes. Meredith Communications was excited to use this tagline as the inspiration for their new website. Pacific Lifestyle Homes’ brand new website provides a warm, emotional connection with its audience...

Website Design

Meredith Communications Launches New Website for Richmond Hill Design + Build

Meredith Communications is excited to unveil a new website for Richmond Hill Design + Build, a company that specializes in renovating old homes and building new homes around Richmond, Virginia. The company, owned by long-time homebuilder Lloyd Poe, works to...

Website Design

Meredith Communications Launches New Website For Edison Condos

Recently, Meredith Communications worked alongside Hubbell Realty Company to create a stunning new website for their Edison Condos located in downtown Des Moines, Iowa. Hubbell Realty Company was founded in 1856 and they are one of the oldest and most...

Content Marketing

Kick Up Your CTAs

Call To Actions, more commonly known as CTAs, are things on your website or social media that urge people to act. For example, your “more information” button is a CTA. It encourages fans to take action and get more information, download something, or simply...

Website Design

Housing Design Matters Website Redesign

Housing Design Matters is a residential design service for builders. The company’s professional staff works with home builders to provide unique floor plans, high-quality working drawings, color selection, design workshops and more. HDM provides top-notch expertise to help home builders be the best that they can be. Recently, Meredith Communications...

Home Builder Marketing & Sales

Use Interactive Floor Plans To Showcase Your Best Features In 2019

If you’re a home builder you know all about market trends. What buyers want to see changes from year to year. And only fifteen years ago, potential buyers had to drive to model homes to get a feel for what...

Home Builder Marketing & Sales

The Villas at White Oak Ranch

The Villas at White Oak Ranch is a new active lifestyle community in Lake Conroe, Texas. It was built as an Epcon community and residents will enjoy the benefits of the high standards that Epcon places on builders in their...

Digital Marketing

Websites: Re-do or Refresh?

You need a new website. These five little words make you go weak in the knees. Because what you probably hear is, “You need to spend a lot of money”. Right? After all, it’s the most attractive, functional websites that...

Website Design
Puzzle pieces with man standing on top of them

How Functional Is Your Website?

Today’s website is yesterday’s business card. And that’s a good thing. Because when it comes to the home building industry, there is so much information you want to share with potential clients beyond your name and phone number. Content (copy,...

Analytics
Computer with charts and analytics

Review Your 2018 Google Analytics With These 4 Tips

As you begin 2019, don’t forget to take time to review your 2018 Google Analytics. Why? Doing so can help you gauge the performance of your website last year and give you insights into customer behavior. Using the following four...

Archives

Just Ask Meredith Blog

Sales and marketing advice, tips, and strategies for home builders.

August Marketing Pro of the Month Pat Sommer

How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...

FANtastic Marketing Example—GoDaddy

You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...

Housing Upgrades Millennials Don’t Care For

Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...

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