Thoughtful Thursdays
Thanks to Wendy Gates Corbett for joining us for this week’s #ThoughtfulThursday guest column! Wendy is a speaker and presentation consultant and she’s sharing with us 3 ways to rock your presentation – from content to slides, to engaging your audience. Wendy...
Thanks to Mollie Elkman from Group Two for filming this wonderful guest blog! Group Two is known as “THE Ad Agency For Home Builders” and we couldn’t agree more. We’ve had the chance to partner with Group Two and it’s always...
This week I’m excited to have Kim Jones from Kay Green Designs as the guest blogger for our #ThoughtfulThursday guest column. She’s chatting about how to appeal to women when designing homes. As she mentions, many things that are helpful...
I had the pleasure of moderating a Design Panel at the 2017 21st Century Builders Show and Paul was one of the panelists. His advice and commentary about modern home design made so much sense, I immediately invited him to be...
Please welcome Gloria Rand to our #ThougthfulThursday guest blog column! For nearly 10 years, Gloria has been a loyal writer and editor for Meredith Communications. We are so thankful and appreciative of her dedication and excellent work. Now it’s time...
You know him as a master closer, highly-skilled negotiator, and international keynote speaker. For me, he’s just JP. My road warrior buddy who always wow’s me and the audiences we are presenting to. John Palumbo is not only one of...
As I was brainstorming names for possible guest bloggers for our #ThoughtfulThursday column, Quint Lears immediately popped up in my mind. Quint is a new home salesperson and the founder of www.NewHomeSales.com. He is a devoted student of the home...
I can’t think of another sales and marketing expert who is also a “mom” to 2,500-pound steer named Elvis. I bet you can’t either. And, that’s why audiences love Leah Turner! Fun, smart, and super savvy, my friend Leah Turner...
For this week’s #ThoughtfulThursday guest post, I invited Tricia Lucas, a sales and marketing recruiter extraordinaire, to share her tips on how to get the ultimate marketing or sales job of our dreams. Tricia and I serve together on the American...
Marketing pioneer John Wanamaker once said, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” That statement was relevant when it was made in the early 1900’s, and even until recent...
Sales and marketing advice, tips, and strategies for home builders.
How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...
You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...
Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...
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