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Technology

Toolbox Tuesday | What are the benefits of HTTPS over HTTP

The S in HTTPS stands for secure. Basically, HTTPS is a more secure way of transferring information over the web. While the implications for e-commerce are readily apparent, there are many other benefits. At Meredith Communications, we recommend HTTPS to...

Technology

Toolbox Tuesday | Difference Between Virtual Reality and Augmented Reality

Technology is changing the way people interact with the world. Augmented reality and virtual reality enable people to experience the world in completely new ways – and they’re changing the way people buy homes. At this year’s International Builders’ Show,...

Small Business Marketing

Toolbox Tuesday | Tips on How to Use Yoast to Improve Your Site’s SEO

By this point, you know SEO is critical to showing up in search results and getting your new homes in front of people who want to buy them. While there’s a lot that goes into amazing SEO, one WordPress plugin...

Apps

What’s ‘Appening Wednesdays | Meet Edgar

We’ve gone LIVE, Facebook Live that is, for the What’s ‘Appening Wednesday videos. You can catch Meredith Live on Facebook most Wednesdays at 1 pm Eastern at https://www.facebook.com/meredith.oliver. The following Wednesday we’ll post the video here in case you missed the live...

Apps

What’s ‘Appening Wednesdays | SnagIt

I use this tool every. single. day. Seriously, I couldn’t get my work done without it! If you’ve been looking for an easy image editor, screen capture, and screen recording tool, look no further! SnagIt to the rescue! I’m not...

Apps

What’s Appening Wednesdays | Grammarly

This week instead of a video, I’m doing a screen share to show you my favorite new browser plugin, Grammarly. If you write social media posts, blog posts, and/or frequently complete online forms, Grammarly helps you write mistake free. There is...

Technology

Toolbox Tuesdays: The Difference Between WordPress.com and WordPress.org

As you’ve been looking at building your website, you’ve likely come across both WordPress.org and WordPress.com and now you’re wondering, what’s the difference? The biggest difference between WordPress.com and WordPress.org is who is hosting your site. With WordPress.org, YOU host...

Apps

What’s ‘Appening | eBates

Would you like to save money on items you are already planning to buy online? Then you have to check out eBates. This is one of my favorite money-saving apps. It’s not a scam. It’s a not a pyramid scheme....

Digital Marketing

Our Top 3 Digital Marketing Articles | September 4

Welcome to #MarketingMondays at Meredith Communications! One of the toughest challenges of being a marketer in the information age is staying current on the newest trends, hot research and new tactics. I spend hours every week reading new sales and...

Marketing Mondays

Our Top 3 Digital Marketing Articles | August 14

Welcome to #MarketingMondays at Meredith Communications! One of the toughest challenges of being a marketer in the information age is staying current on the newest trends, hot research and new tactics. I spend hours every week reading new sales and...

Archives

Just Ask Meredith Blog

Sales and marketing advice, tips, and strategies for home builders.

August Marketing Pro of the Month Pat Sommer

How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...

FANtastic Marketing Example—GoDaddy

You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...

Housing Upgrades Millennials Don’t Care For

Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...

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