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LifeStyle Home Builders Launches New Website

Meredith Communications has launched a new website for LifeStyle Home Builders. The new site was designed to highlight the motto of the company: “Let’s Build Something Beautiful Together.” The site offers both visually stimulating and informational content. The website features...

Home Builder Marketing & Sales

Client Profile: 21st Century Building Expo and Conference

21st Century Building Expo and Conference (21CBEC) in Charlotte is one of the biggest events in the Southeast for the home building industry. Featuring over 170 different booths and 45 different seminars over the three-day show, this conference is a...

Home Builder Marketing & Sales

Buffington Homes Launches New Website

Buffington Homes is a well-established home builder with deep connections to Austin. Their communities and home designs are truly a reflection of what it means to live in the Austin area. To achieve this goal, Buffington Homes hired Meredith Communications...

Home Builder Marketing & Sales

Homes.com Launches New Website

Homes.com launched a new website with cool new features! Check out this excerpt from the press release, then head on over to their website to learn more! “Homes.com launched a completely new website with a series of industry-first features that make...

Home Builder Marketing & Sales

How Easy Is Your Website to Navigate?

In The Click Power System, I provide a roadmap to a successful sales and marketing strategy. It’s built on five building blocks for success, the first of which being your website. Your website includes things like your content, your design, and also...

Career Advice

There Is No Such Thing As a Well-Rounded Employee

This week our guest blogger is Lauren McGhee the owner/CEO of Lauren McGhee Coaching. Lauren is a Gallup-certified Strengths coach. She discusses how there is no such thing as a well-rounded employee or person. Instead of focusing on always working to be...

Home Builder Marketing & Sales

Click Power: Building Block #4 – Measure Results

This week week we’re discussing Building Block #5 in The Click Power System™ – measuring results. Building Block #1 is your website, Building Block #2 is driving traffic to your website, Building Block #3 is online lead follow-up, and Building Block #4 is the...

Home Builder Marketing & Sales

Toolbox Tuesday | Sagamore Homes Launches New Website

Sagamore Homes has a tradition of exceptional home design in upscale neighborhoods. Founder Tripp Bunker has brought together a team of talented craftsmen and management specialists focused on providing home buyers quality construction and incredible value in the Triad area...

Home Builder Marketing & Sales

Click Power: Building Block #4 – The Marriage of Online and Onsite

This week week we’re discussing Building Block #4 in The Click Power System™ – the marriage of online and onsite. Building Block #1 is your website, Building Block #2 is driving traffic to your website, and Building Block #3 is online lead follow-up. Building...

Home Builder Marketing & Sales

Click Power: Building Block #3 – Online Lead Follow-Up

We’re back this week to discuss Building Block #3 in The Click Power System™ – Online Lead Follow-Up. Building Block #1 is your website and Building Block #2 is driving traffic to your website. Now that you have a WOW website and a...

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Just Ask Meredith Blog

Sales and marketing advice, tips, and strategies for home builders.

August Marketing Pro of the Month Pat Sommer

How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it relayed to her successes and mistakes...

FANtastic Marketing Example—GoDaddy

You probably remember the GoDaddy marketing campaign of years’ past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...

Housing Upgrades Millennials Don’t Care For

Millennials are a big part of the current housing market. But as a digital, pet-loving, less formal generation, millennials have different requirements for their homes than other generations. And as a homebuilder, it’s essential you understand what this demographic is...

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